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6 Best Website Builders for Vacation Rentals (Better than Online Travel Agencies)

The best website builders for vacation rentals are:


  1. Snapps.ai
  2. GoDaddy
  3. Wix
  4. Lodgify
  5. Squarespace
  6. Guesty

Vacation rental websites are powerful direct booking tools for property owners and managers. A Reddit user says a website is a great way to showcase your property and build a powerful brand. Hosts can attract more guests, save money, and set their own platform terms. 

miksmik
building a webpage for your listing is a great idea. it gives you more freedom to showcase your property and create a strong brand presence. it increases visibility and attracts more guests, you save money from booking thru online travel agencies, and you can set your own terms.

Website builders simplify the process through user-friendly templates and integrated booking systems. Many website builders include calendar syncing and payment processing.

Anette and Sarah add that hosts have full control with a direct booking platform. They own the estate, set rules, and aren't restricted on third-party platforms. Direct bookings avoid 3 to 15% online travel agency fees. You keep valuable guest information for future marketing efforts.

This article picks 6 direct booking website builders for rental needs. 



1. Snapps.ai

  • Ease of use: 10/10
  • SEO: 8/10
  • Customer Support: 10/10
  • Pricing: 8/10


Snapps.ai is the best site to use for vacation rental websites. It creates modern, appealing websites within days because of its user-friendly interface. The platform's features cater to owners and managers on all devices. 


Users report 49% more traffic because of the platform's lead generation strategies. Here are the features that achieve that percentage:


  • Interactive Map Integration: Powered by Mapbox and OpenStreetMap to show property locations and nearby attractions.
  • Photo Galleries: Customizable displays that highlight property features and amenities.
  • Story Section Templates: Dedicated spaces for sharing property history and guest experiences.
  • Flexible Content Management: Easy-to-update sections on seasonal pricing and availability.


Lois emphasizes that the platform is faster and more streamlined compared to competitors. While Dee also added that mobile optimization and customization options are not time-consuming.

Lois O.
Overall: Snapps has made building websites easier, faster, more streamlined, more scalable, and altogether more enjoyable.
Pros: Snapps is so smooth and easy to use. Building sites takes a fraction of the time that it does on Weebly, and they instantly look so much more modern and professional with minimal effort. The features are a million times better - simple things like using custom fonts and spacing are just so easy.
Cons: There could be more clear instructional videos (for complete novices to learn how to use Snapps). There should be an easier way to un-hide the navigation menu bar on pages. A few extra widgets (like a counter widget, for example) would be great, but this is not really a
Dee S.
Overall: Smooth, fast, professional.
Pros: Websites come out looking professional, sleek and are easily optimised for mobile.
Cons: It's hard to say. I have been building with all the major drag and drop platforms for years now and they all have some very frustrating and time consuming flaws. Using Snapps has not been the same experience, I can build multiple websites seemlessly and with a reasonable amount of time invested.
Switched From: Wix, WordPress and Weebly
Reasons for Switching to Snapps: Most of the drag and drop web builders lack the level of customisation needed to create unique websites for clients. Weebly's mobile optimisation looks aweful and needs a lot of work to make it look presentable Wix's mobile version basically needs to be created from scratch with 100'a of micro adjustments On WordPress, unless you can build a site from scratch with code, which is also time consuming....installing code-heaby web builder plugins that are sluggish at best is tiresome! Snapps is fast, and does way more than any of the above 3 can do in a drag and drop builder.

The "Our Vacation" template that serves rental owners with a professional homepage. They include property stories, photo galleries, and interactive maps. The template blends its storytelling style with function.

Pros Cons
AI-powered website generation Annual billing for good rates
Powerful SEO tools Learning curve for advanced features
Built-in CDN with 99.99% uptime
Regular security updates
Global server locations
Automatic backups

Why vacation rental businesses choose Snapps.ai:


  • Automated Website Generation: An AI wizard simplifies the creation process.
  • Performance Optimization: Built-in Core Web Vitals and SEO best practices.
  • Flexible Scaling: The ability to manage multiple properties under one account.
  • Security Features: Malware protection and intrusion detection systems.
  • Global CDN: Faster loading times and reliable uptime.
  • Professional Design: Access to customizable, hospitality-focused templates.
  • Cost-Effective: Better features are included in base pricing.
Get Started ->


2. GoDaddy

  • Ease of use: 8/10
  • SEO: 6/10
  • Customer Support: 8/10
  • Pricing: 6/10


GoDaddy is an alternative direct booking website with simple business tools and integration. It combines domain registration, hosting, and quick website building. The services work well for small rental businesses needing basic features.


Direct booking features include:


  • Step-by-Step Setup Guide: Guides you to set up your business online.
  • Basic E-commerce Tools: Basic features for accepting bookings and payments.
  • Social Media Integration: Controls your social media platforms.
  • Email Marketing: Ready-to-use templates on a single dashboard.
Pros Cons
Free plan available Limited design flexibility
Built-in marketing tools Expensive with add-ons
Fast loading times (1.2s) Limited customization options
24/7 customer support Renewal prices increase so much
Not fit for complex websites

Daniel Davidson notes GoDaddy’s user-friendly interface but has limited customization options. While the platform loads quickly, the price point is disappointing.

A redditor points out GoDaddy’s competitive pricing. They warn about looking closely at the initial signup pricing versus long-term costs. Other website builders have better value for similar features.


3. Wix

  • Ease of use: 8/10
  • SEO: 8/10
  • Customer Support: 6/10
  • Pricing: 6/10


Wix is a click-and-drop interface with an AI interface like Snapps.ai. The Wix Hotels app integration manages property listings with templates dedicated to it. 


The platform guides you through the setup. But payment processing and booking management need a premium plan. A Reddit user says Facebook and Booking.com are better because Wix’s booking system is not reliable.

  • Wix Hotels App Integration: Requires extra setup for property management.
  • Room Type Management: Create apartments, guest houses, and cottages with basic customization options.
  • Payment Gateway Options: Upgrade to a premium plan to use PayPal and credit cards.
Pros Cons
AI-assisted Setup Premium features for a higher price
Basic booking system Higher pricing for advanced features
Mobile Responsive Slow to load with many elements

Wix establishes a digital presence quickly, but learning its booking features is challenging. Many users switch to alternative solutions to handle customer bookings.


4. Lodgify

  • Ease of use: 8/10
  • SEO: 7/10
  • Customer Support: 5/10
  • Pricing: 6/10


Lodgify combines website building with property management features. It prioritizes booking and channel management over customization. The interface looks professional, but single-property owners find it complex. The platform boasts several direct booking features:


  • Channel Manager: Links with Airbnb, VRBO, Expedia, and Booking.com.
  • Guest App: Provides digital guidebooks and pre-check-in details for guests.
  • Team Management: Assign tasks and permissions to your team through the mobile app.


Pros Cons
Guest app included Relatively expensive for multi-property hosts
Direct booking capability Limited customization in lower-tier plans
Channel management Less design flexibility
Detailed reporting Overwhelming for beginners

Think carefully before signing a long contract. A user reported slow customer service and had trouble using the message inbox.


5. Squarespace

  • Ease of use: 8/10
  • SEO: 6/10
  • Customer Support: 5/10
  • Pricing: 6/10


Squarespace focuses on the design of your vacation rental websites. The platform prioritizes aesthetics with basic business features. 


  • Template-Based Design: Pre-built templates with limited customization for rental properties.
  • Basic Appointment Scheduling: The booking system is useful but lacks rental-specific features.
  • Content Management: Basic section editing for property descriptions and your team information.


Someone on Reddit highlights issues with Squarespace's site management and slow customer response. Some businesses have had their accounts disabled and websites stopped from working properly.

Pros Cons
Sleek templates Limited customization
User-friendly interface Expensive with add-ons
Built-in analytics and marketing tools Fewer rental-specific features
Basic customer support High monthly costs

Site Starters says Squarespace's visuals are its strength. But, also think of the limited template customization, higher costs, and support issues.


6. Guesty

Guesty is a lightweight property management system with basic website building. The platform targets hosts with 1 to 3 properties, with a simple dashboard to operate. It lacks advanced design and AI capabilities, but quickly launches websites.


However, users report double bookings and payment losses. The support team often takes months to address technical issues.

Here are a few direct booking features:


  • Quick Website Setup: 15-minute website setup and integration with Stripe and PayPal.
  • Auto-Response System: Handles inquiries and requests instantly.
  • Damage Protection: Built-in insurance coverage of up to $3,000.
Pros Cons
Fast website setup Higher price point
Built-in insurance Limited to 3 listings
Basic automation Limited customization options and marketing features
24/7 guest communication service No advanced SEO tools
No AI capabilities

Daniel Rusteen reviews Guesty's costs, which start at $44 per listing and a 20% discount for new users. While Guesty works well for beginners, its features remain basic compared to others.


Website Builder Features to Include for Vacation Rental Properties

  • High-quality Photo Galleries: Display your property’s amenities and features. 
  • Virtual Tours: Let guests explore the space through 360-degree views or video walkthroughs.
  • Detailed Property Descriptions: List information about rooms, amenities, and local attractions. 
  • Availability Calendars: Show real-time booking status.
  • Guest Reviews: Display real feedback from users to build trust and credibility.
  • Map Integration: Highlight your property’s location and other attractions.
  • Responsive Design: Your website needs to adapt smoothly from smartphones to tablets.
  • Booking Engine: Process guest reservations directly on your site.
  • Price Calculator: Get accurate quotes based on the selected dates and number of guests.


Optimize a Website Builder for Vacation Rentals for Search Engines

  • Keyword Research: Include relevant terms for vacation rentals in your area. Insert these naturally into your content, titles, and meta descriptions.
  • Content Quality: Write about your properties and local attractions to engage visitors.
  • Local SEO: Target searches with location-specific keywords and a Google My Business profile.
  • Image Optimization Visibility: Use descriptive file names and alt text for property photos.
  • Site Structure: Create clear website navigation for search engines to index your content.
  • Backlinks: Develop relationships with other websites. The top website builder for SEO provides the tools for these optimizations.
  • Meta Tags: Write meta titles and descriptions to increase clicks from search results.
  • URL Structure: Structure keyword-rich links so that search engines understand.


Why is Snapps.ai better than Airbnb and VRBO?

  • Full control of your brand. Snapps.ai showcases properties with high-resolution images and custom galleries that you control.
  • Zero commission fees. The AI platform uses a monthly subscription model where you keep 100% of your booking revenue. Airbnb and VRBO charge 18% in fees from hosts and guests combined.
  • Integrates professional photographs. The builder provides tools for portrait photography, landscape photography, and architectural photography displays.
  • Advanced booking features. Snapps.ai has a photography session-like appointment system. It's more reliable than VRBO's outdated interface and Airbnb's basic calendar.
  • Better technical performance. The website builder comes with 99.99% uptime guarantee and global server locations. It delivers faster loading times than the two platforms.
  • Customizable client experience. Create custom packages, client galleries, and password protection features on Snapps.ai. With the platform's freedom, create direct relationships with travelers.
  • Built-in SEO optimization. Snapps.ai gets your business found directly through Google searches. Airbnb and VRBO keep this benefit for themselves.
  • Regular security updates and protection. Snapps.ai safeguards your website from malware, hacking, and viruses. You have more control over your online presence than with Airbnb's AirCover or VRBO.



Snapps.ai: The Best Vacation Rental Website Builder

Snapps.ai has an easy-to-use interface to capture attention. It shows property amenities, location, and high-quality images. They ensure smooth navigation and booking.


The builder prioritizes search engine optimization to boost rankings in search results. To attract guests, include proper heading structures, meta descriptions, and image alt tags. 


Snapps.ai has everything that hosts need to build a professional website. Its mix of AI features and design tools creates high-performing vacation rental websites.


Get Started ->

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