To get more renovation leads:

1. Set up paid campaigns
2. Partner with real estate agents and home inspectors
3. Optimize for local SEO 
4. Build a social media presence

To get better leads, team up with real estate agents and home inspectors. They connect with people who need renovation services. Partnerships and a well-optimized local search website build trust and boost conversion rates. Nearly 60% of Google searches are local, so your ranking attracts nearby users. Platforms like Snapps.ai optimize websites, so they’re ready for local search. 

A strong social media presence leads to successful daily engagement. Genuine interaction builds audience trust and creates organic sales, though this requires consistent effort.

This article shows 4 ways to get renovation leads. You can see results in hours, weeks, or months.

1. Set Up Paid Campaigns for on Renovation Leads (24 to 48 hours)

Launch targeted ad campaigns to get renovation leads within 24 to 48 hours. Google Ads and Facebook Advertising generate leads for home remodeling. These platforms place your renovation business right in front of clients who are looking for services. Paid ads achieve a 10.22% conversion rate in the home services industry. To get residential construction leads, start with:

• Optimize Google Ads. Target terms that homeowners use when searching for renovation leads. Use 'kitchen remodel [city]' and Google's location targeting. Add call buttons and location info to capture leads in the service area. And come up with offers like “Free Estimate” or “20% off design fee” to entice more locals. 
• Set up Google Local Services ads. If available in your region, "Google Guaranteed" ads appear at the very top of search results. This delivers high-quality home remodeling leads. 40% of home services consumers who search online end up calling to inquire.
• Try Facebook and Instagram ads. Target your ads to people based on where they live, their age, and whether they own homes. Also, include people interested in home décor or real estate. Use before-and-after project photos or video clips to generate residential construction leads. A case study on an LA kitchen remodeler's Facebook campaign created over 60 leads. The cost was under $40 for each lead.
• Consider retargeting. Create reminder ads on Google and Facebook for those who have visited your website. This keeps your business in mind when they decide to start a renovation project.
• Budget wisely. Set a monthly budget for ads across platforms based on how they perform. Track ‘Cost Per Lead (CPL)’ and conversion rates to identify the best app for contractor leads. If Google Ads costs $60 per lead and Facebook costs $40, shift the budget to Google Ads.
• Track ROI. Use Google Analytics tracking codes to identify which leads become paying customers. Contractors pay $66 on average, while roofers pay $180 per lead. Pause ads that do not perform well and increase investment in what works best.
  

2. Partner with Real Estate Agents and Home Inspectors (1 to 2 weeks)

Build relationships with real estate professionals to get residential construction leads. They deliver higher conversion rates because they come with built-in trust. When a real estate agent suggests your services, clients will likely pick you over others. These relationships provide leads that convert into projects with less marketing expense. This is what you should do:

• Network with real estate agents in your area. Referrals from these professionals generate 30% of the business. Attend events, open houses, and homeowner seminars to introduce yourself. Provide a portfolio and testimonials that emphasize how your services increase property values. Send renovation trends or schedule check-ins for agents to share with clients. Even if they don’t plan to renovate now, they’ll still get your info for future projects.
• Collaborate with home inspectors. Partner with those who identify renovations during property inspections. They discover issues like aging roofs and outdated electrical systems. Provide a one-page handout that lists common issues and presents how you solve them. Consider a referral fee or return the favor by recommending their services. Build trust and be referral-worthy. When agents or inspectors recommend your services, they risk their reputation. Respond quickly to leads and provide excellent service for satisfaction. Share updates and outcomes with your partners for credibility. A strong network creates a steady flow of leads that convert without requiring paid ads.
  

3. Improve Local Search Rankings for Renovation Leads (1 to 2 months)

Improve your online visibility to attract renovation leads from local searches. Local SEO puts your renovation business at the top of search results. While this strategy takes 1 to 2 months, it delivers consistent, quality leads. Your site should rank at the top in search results and Google Maps when someone searches for "home renovation" or "kitchen remodelers near me". 46% of all Google searches have local intent, and 97% of online searchers look for local businesses. Your high position endorses your business and builds trust before prospects contact you. To optimize your renovation business for local SEO, focus on:

• Sign up for a Google Business Profile. Set up your business name, address, phone number, website, and other details. Include terms like "licensed home remodeling contractor" and specify your specialties. Upload photos presenting your logo, before-and-after project shots, and completed renovations. Keep your profile active and engaging.
• Encourage and manage online reviews. Collect customer reviews to improve your local search rankings. Ask clients for reviews right after completing each project. Send follow-up emails with links to your Google, Yelp, or Facebook profiles. Respond professionally to all reviews. 57% of consumers choose businesses with 4 or more stars, so both quality and quantity matter.
• Learn on-page SEO with local keywords and content. A website allows search engines to understand your renovation business. Include title tags, meta descriptions, and H1 headings mentioning your location and services. Add a "Service Areas" page listing all the towns and neighborhoods you serve. Search engines connect your business with location-based searches for free construction leads. Consider platforms with website templates designed for local SEO. Snapps.ai includes built-in features that showcase renovation portfolios without requiring coding knowledge.

4. Build a Social Media Presence for Renovation Audience (3 to 6 months)

Create visual content on social platforms to attract renovation leads naturally. Wait for 3 to 6 months to see results as you build relationships that turn followers into customers. Social media is your trust signal and community engagement tool, as over 51% browse for renovation ideas and inspiration. Here’s how to build visibility on each platform:

• Facebook: This platform draws construction leads from older homeowners. They tend to have higher incomes and are usually 50 or older, ready to begin renovation projects. Facebook is the most mature advertising platform to build social proof. Join local community groups to share client testimonial albums. Post project photos with descriptions on your website and Facebook. Also, use Facebook Live for Q&A sessions about renovation topics to position yourself as an expert.
• Instagram: Captures homeowners in their 20s to 40s through its visually focused platform. Post project photos, design showcases, and use Stories for day-to-day project updates. Maintain popular home décor hashtags to attract followers interested in renovation. Include #HomeRenovation, #KitchenRemodel and #[YourCity]Homes to be discoverable for construction leads websites.
• Pinterest: Generate residential construction leads for free with this cross-generational platform specifically. People on this platform actively plan projects, unlike other social networks. Pinterest is a visual search engine where users save ideas for future renovations. Pin graphics with text like "Cozy Living Room Remodel." Then, sort your content into boards based on room design style. Continue adding content and targeting keywords to reach users during active planning phases.
• TikTok: Reach younger audiences and first-time homeowners. Create content like renovation "day in the life" videos, home transformations under 60 seconds, or renovation tips. TikTok’s algorithm makes organic reach easier than the others without paid promotion. It’s an excellent channel that does not need large marketing budgets for leads and follows.

How to Retain Renovation Clients Online?

• Update projects regularly. Share progress photos and videos through a portal or private messaging. Keep homeowners engaged and excited throughout their renovation process.
• Save documents online. Give customers digital copies of all warranties, care instructions, and product information. It pitches your professionalism and attention to detail.
• Email newsletters. Send monthly or quarterly updates on recent projects, renovation tips, and seasonal promotions to past clients. 
• Personalize follow-ups. Schedule automated check-ins at 1, 3, and 6 months after project completion to address any issues and that you’re committed to satisfy them. Send anniversary messages to reconnect with them for future projects.
• Create exclusive content. Have members-only resources, discounts, or early access for past clients to encourage repeat business.
• Send digital maintenance reminders. Send seasonal care tips and maintenance reminders for completed renovations. Position your business as a helpful partner rather than a one-time service provider.
• Offer online referral incentives. Create shareable codes or links that reward past clients for connecting you with friends and family.

Should I Use a Website Builder to Get Remodeling Leads for Home Interior?

A website builder offers a 24/7 showroom, a renovation portfolio, and a great lead generation tool. The best website builder for home interior creates a polished, conversion-optimized site without technical expertise. Snapps.ai has industry-specific features, with galleries, client testimonials, and service details. These builders understand your renovating needs, highlighting your services while capturing information automatically. Your business will never go wrong when investing in a web builder that increases leads.



Get Renovation Leads Immediately with Snapps.ai

Snapps.ai provides renovation contractors with lead capture forms placed throughout your site. The platform reminds prospects of your business until they're ready to buy. It does this by combining design templates with conversion tools. Snapps.ai turns your website into a 24/7 lead generation machine for renovation leads.